PEPTO BISMOL

When you

OVERDO IT,

UNDO IT

NORTH AMERICA “PEPTO PREDICAMENT” TVC

Everyone knows the pain of the occasional over-indulgence: nausea,
heartburn, indigestion, upset stomach, diarrhea. And when you overdo
it, Pepto Bismol is there to undo the consequences.

In this campaign for NA and US Hispanic markets we modernized
Pepto’s iconic song and dance, making it more contextually relevant,
cinematic, and fun.

AD: Dahee Song
ECD: Chris Jansma
Director: LJ Johnson
Producer: Marc Reina