OREO
THE WONDER VAULT
NEW FLAVORS product launch
Ever wonder where Oreo flavors Red Velvet, Cinnamon Bun, and Filled Cupcake come from? We created a fully-integrated campaign including OLV, 360° video, and a real-life Wonder Vault in NYC to launch the newest flavors from Oreo.
Launch Video Introducing the Oreo Wonder Vault
360° Video to release Filled Cupcake Flavored Oreos
Use the mouse to have a look around.
Oreo Wonder Vault Case Film
the wonder vault appeared in nyc to release a new flavor
Fans lined up down the block to look inside and receive the first taste of Filled Cupcake Flavored Oreos
CCO: Pierre Lipton
ECD: Jeff Anderson
CD: Alex Shulhafer
CD: Daniel Bremmer
AD: Kaleigh McBride